Description

Job Description

The University of Maryland (UMB) School of Dentistry (SOD) is seeking a Physician Relations Manager to establish and maintain ongoing lines of communication between community physicians/providers, organizations, and the University of Maryland School of Dentistry (its practices and campus partners - UMB, UM FPI and UMMC/S).

Benefits (Exempt Regular):

UMB offers a comprehensive benefits package that prioritizes wellness, work/life balance, and professional development, along with additional exciting perks that employees can take advantage of. This position participates in a retirement program (pension or optional retirement plan/ORP) that must be selected and is effective on your date of hire. Exempt regular staff receive a generous PAID leave package that includes over 4 weeks of vacation accrued each year, 15 paid holidays, 3 personal leave, unlimited accrual of sick time, and comprehensive health insurance; professional learning and development programs; tuition remission for employees and their dependents at any University System of Maryland school; and flexible work schedules and teleworking options (if applicable per job).

UMB is a public university and constituent institution of the University System of Maryland. All employees are expected to work primarily physically within the State of Maryland.

Primary Duties:

• Work closely as a complementary partner with Communications and Marketing team (statewide) to develop and communicate physician marketing /outreach strategy and meet annual goals, e.g., number of contacts and referral volumes, and assist with awareness and volume-building events as needed.
• Stay current and educated on all information regarding service line/territory by meeting with UMSOD management, executive staff and physician leaders to learn about existing and new clinical service offerings and department/school goals
• Serve as the liaison to referring physicians/organizations with the goals of developing new referral relationships and nurturing existing relationships to increase patient referrals to the clinical practices and dental providers.
• Assist dental school with provider retention, education and promotion of targeted programs and services in primary and secondary service areas.
• Identify and report market intelligence including competitive positioning, and practice growth/vulnerability to senior leadership.
• Complete provider onboarding activities such as coordinating/hosting events and making community introductions.
• Identify ways for UMSOD clinical practices to improve outpatient and referral processes by reporting and tracking physician customer service issues.
• Assist in development of monthly schedules of outreach activities based on strategic and programmatic priorities of the communications and marketing department.
• Utilize a comprehensive market analysis system to develop targeted outreach strategies to physicians and physician groups in Maryland and provide critical information on service line physician alignment.
• Assist practices and providers in understanding the market and targeting physician practices for business development and education for all UMSOD practice locations.
• Develop extensive pre-call planning data e.g., to assess our physician's accessibility to patients, and referring physicians' loyalty/splitting behavior, market conditions, etc.
• Analyze all trend reports generated in the department in conjunction with the Director of Communications and Marketing, UMSOD leadership and other department Directors to determine focused efforts required to improve patient referrals from physicians, physician groups, community organizations, and campus partners.
• Coordinate targeted onsite visits to potential referring providers in various communities and regions in Maryland to build relationships and increase referrals to UMSOD practices. Compile information to disseminate to community physicians, organizations, and campus partners (i.e., CME programs, updates on new faculty/services, newsletters, outreach programs, etc.).
• Identify physicians/physician groups/organizations/partners that are or should be important to service lines or practices as possible candidates for networking activities which will help generate increased patient referrals to UMSOD.
• Maintain oversight of comments and feedback accumulated through physician visits to identify needs, problems and requested information from a larger organizational perspective utilizing departmental trend reports and analysis. Communicate and prepare this feedback and analyses to the appropriate physician, department personnel, and leadership.
• Provide ongoing support for relationships established with area physicians and act as the point person for concerns, communication, and information.
• Organize and/or participate in outreach program functions in the evening and occasionally weekends as necessary either targeting a specific region within the state of Maryland or by specific specialty (i.e., Oral-Maxillofacial Surgery).
• Identify potential opportunities for service line or school to establish clinics or expand services, based on feedback from community physicians, and potential opportunities for community sponsorships/partnerships to increase brand awareness and referrals.

Qualifications:

Education: Bachelor's degree in a health-related field.

Experience: Four (4) years of experience involving program planning and coordination experience in a related field.

Supervisory Experience: Two (2) years of direct supervision.

Other: Except for qualifications established by law, additional related experience and formal education in which one has gained the knowledge, skills, and abilities required for full performance of the work of the job class may be substituted for the education or experience requirement on a year-for-year basis with 30 undergraduate college credits being equivalent to one year of related experience. In instances where specific education and/or experience is required only directly related education and/or experience may be substituted.

Knowledge, Skills, and Abilities:

• Strong organizational skills with demonstrated ability to work with minimal supervision.
• Strong interpersonal, problem solving and communication skills.
• Self-motivated, adaptable, and flexible.
• Project a positive image of the organization.
• Adapt hours and availability to meet the needs of our physician customers.
• Previous clinical experience is desirable, along with knowledge of medical terminology and practices.
• Ability and willingness to travel extensively throughout the state on average 80% of the time required. All other: local travel in UMB catchment area. Possession of reliable transportation is required.
• Proficient knowledge of computer equipment and various software packages (i.e., Microsoft Office, to include Word, PowerPoint, and Excel) is required. CRM/PRM database software experience is preferred.

Hiring Range: $98,000 - $108,000, Commensurate with education and experience

UMB is committed to cultivating a diverse and inclusive workforce and is proud to be an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, ancestry or national origin, sex, pregnancy or related conditions, sexual orientation, gender identity or expression, genetic information, physical or mental disability, marital status, protected veteran's status, or any other legally protected classification.

If you anticipate needing a reasonable accommodation for a disability under the Americans With Disabilities Act (ADA), during any part of the employment process, please submit a UMB Job Applicant Accommodation Request . You may also contact HRDiversity@umaryland.edu . Please note that only inquiries concerning an ADA request for reasonable accommodation will be responded to from this email address.

The University of Maryland, Baltimore prohibits sex discrimination in any education program or activity that it operates. Individuals may report concerns or questions to the Title IX Coordinator. Read the UMB Notice of Non-Discrimination for more information.